What does the ‘Multiple title tags’ issue in Site Audit mean?

Title tags are vital components of any web page, serving as concise descriptions of its content. They play a crucial role in search engine optimization (SEO), aiding in better visibility and ranking on search engine results pages (SERPs). However, issues can arise, and one common problem often flagged in site audits is the presence of multiple title tags.

Understanding Site Audits

It’s essential to grasp the concept of site audits. Site audits are comprehensive examinations of a website’s health and performance, conducted to identify areas of improvement and potential issues. They encompass various aspects, including technical SEO, content quality, and user experience.

Multiple Title Tags Issue: Explained

The ‘Multiple title tags’ issue refers to the occurrence of more than one title tag within the HTML code of a web page. Each title tag should ideally be unique and descriptive, reflecting the content of the page accurately. However, when multiple title tags exist, it can confuse search engines and lead to detrimental effects on SEO performance.

Common Causes

Several factors can contribute to the presence. These include:

• Content management system (CMS) errors
• Template inconsistencies
• Plugins or extensions conflicts
• Dynamic generation of title tags
• Manual coding errors