BACKLINK ANALYSIS
See the links behind your search visibility
Understand who links to your website, how your backlink profile changes, and what competitors are earning. Turn backlink data into smarter SEO priorities.
KNOW YOUR LINK PROFILE
More than a backlink count
A single number cannot tell you whether link-building efforts are gaining traction. Review the metrics together to understand the strength, diversity and direction of your profile.
Domain and URL rank
Put the strength of a domain or page into context.
Backlinks and referring domains
Compare total links against distinct websites providing them.
Dofollow and nofollow
Understand the mix of link attributes.
TRENDS OVER TIME
Spot growth, losses and changes worth investigating
Track how backlinks and referring domains evolve. Look for steady growth, unexpected spikes and declines that deserve attention. Historical context connects link changes to content and outreach activity.
GO DEEPER
The signals behind each link
Explore where links originate and how your profile changes. These views help turn raw counts into useful questions and practical priorities.
Referring pages and domains
Identify the websites and pages contributing links to a domain.
Link attributes and context
Review how links are marked and where they appear in the content.
New and lost referring domains
See link acquisition and attrition over time.
Competitor comparisons
Study another domain's backlink profile to inform content and outreach.
THREE SIMPLE STEPS
From domain search to SEO action
STEP 01
Enter a domain
Search your own website or a competitor to see its backlink overview.
STEP 02
Review the profile
Look at domain metrics, link sources, attributes and historical trends.
STEP 03
Prioritize action
Investigate losses and prioritize relevant outreach opportunities.
COMMON QUESTIONS
Backlink analysis, explained
What is backlink analysis?
It is the process of examining links from other websites to a domain or page, including sources, attributes and changes over time.
Why do referring domains matter?
They show how many distinct websites link to a domain, a different perspective from total backlinks.
Can I analyze competitor backlinks?
Yes. Looking up other domains helps compare profiles and identify patterns worth investigating.
Does a higher backlink count guarantee better rankings?
No. Link relevance and quality matter, and rankings depend on many factors.
MAKE BACKLINK DATA ACTIONABLE
Understand your links. Uncover your next opportunity.
Bring your backlink profile and competitor insights into one clearer SEO picture.