How to Analyze Rank Tracker Report
Understanding your website’s performance through historical data can significantly impact your SEO strategy. This guide introduces how to use the Rank Tracker to monitor and analyze various aspects of your site’s SEO performance.
Understanding Historical Visibility Changes
Historical Visibility Chart: This bar graph shows the visibility score of your website based on keyword positions over time.
- Track the overall trend to understand if your SEO performance is improving or needs attention.
Monitoring Historical Average Ranking Changes
Historical Avg. Ranking Chart: Here you’ll find the average ranking position of all your tracked keywords.
- Use this data to gauge the effectiveness of your SEO strategies at a glance.
New Keywords and Lost Keywords Over Time
New Keywords Over Time Chart: This graph illustrates the number of new keywords for which your site has started ranking.
- An increasing number of new keywords can indicate successful content creation and keyword targeting.
Lost Keywords Over Time Chart: Conversely, this graph displays the count of keywords your site is no longer ranking for.
- Investigate any significant increases in lost keywords to identify potential issues.
Analyzing Top Ranking Pages
Top Ranking Pages Bar Graph: Showcases your pages that rank the highest for specific keywords, often displayed with the number of keywords in the top 3 or top 10.
- Focus your efforts on these pages to maintain or improve their high rankings.
Utilizing the New Keywords Table
- Newly ranked keywords along with their rank, volume, and the URL they direct to.
- Leverage this information to identify successful content and to replicate these strategies.
Reviewing Rank Tracker Report in Tracked Keywords
Tracked Keywords Table: Details about your tracked keywords, their current rank, search volume, competition level, and other relevant metrics.
- Use this table to continuously monitor your most important keywords and adjust your strategy as necessary.